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Softspikes Shines At 57th Annual PGA Merchandise Show

February 1, 2010

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Softspikes continues to lead the way as the premier accessory brand in the golf industry with the company’s variety of innovative products, including the new Black Widow® Grips

Brentwood, Tenn., February 1, 2010 … Softspikes®, the world’s best selling golf cleat brand, had an outstanding showing at the 57th Annual PGA Merchandise Show over the weekend at the Orange County Convention Center in Orlando, Fla. Softspikes debuted a series of product innovations and line extensions at the PGA Show, with the biggest buzz surrounding the Company’s latest expansion into the golf grip market with the unveiling of the new BLACK WIDOW® Grips.

The new BLACK WIDOW® Grips line, which was created to meet the demands of players at all levels, offers five distinct models, which include Tour Silk, Widow Maker, Signature, Fusion, and Edge, each one complete with bold colors and excellent performance features to improve any golfer’s game. In addition to their unique performance characteristics, all of the models in the BLACK WIDOW® Grips line feature distinctive markings, including either black widow spider icons and/or stylish yet functional spider web designs.

“We are thrilled with the tremendous feedback we have received about all of our products, old and new, from various consumers, golf pros, and others within the golf industry who attended the show,” said John Hohman, Vice President of Marketing, PrideSports. “Entering a completely new market of golf grips has been an exciting venture in itself, and we are extremely proud of our entire team that worked so hard and came together in many aspects to make this one of the best PGA Merchandise Shows to date.”

PrideSports was formed in January 2003 following Pride Manufacturing Company’s purchase of Softspikes, Inc., and its sister company Trisport, Ltd. of England. This acquisition essentially formed the world’s premier golf accessories company, as Pride and Softspikes are the world’s leading golf tee and golf cleat lines, respectively. Today, PrideSports is the world leader in the design and manufacture of cleats, spikes and receptacles for the entire golf footwear industry.

Contact:
Stefanie Schiavello
stefanie@mastrocomm.com
Mastro Communications, Inc.
732-469-5700

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