Never one to shy away from a vigorous and healthy debate, Pellucid publishes its 11 Theses on what facility operators should consider and negotiate in future discussions with 3rd Party Tee time Marketers (3PTMs). Instead of pleading with the major service providers in this area (GolfNow, EZLinks/PGA TOUR) or issuing some clarion call for unified industry action, Pellucid is taking the approach that change will only come from an educated consumer and that consumer is the average facility operator. If enough individual operators focus on the same “table stakes” in their discussions and business relationships with the 3PTMs, change in the standard business practices which currently benefit the 3PTM at the expense of the customer is inevitable.
Interested parties can register here to receive the Executive Summary of Outside the Ropes which outlines the 11 Theses and also includes a link to a hilarious YouTube video on Hitler’s Reaction to NGCOA TPP Guidelines. For those who want the “full monty”, click here to sign up for an annual subscription for $130 (12 issues and access to 24+ historical archive issues) or click here for a single issue purchase ($14.95 and credit back to the annual subscription price if “upgrade” within 30 days following initial purchase).
We offer a money-back guarantee on all our products and publications if you’re not satisfied with the value for your investment so what do you have to lose? Making a poor decision on how to play in the increasingly complex world of 3rd Party Tee time Marketing and the fact that we now have two dominant and well-capitalized players will assuredly cost you more than $130. We can’t tell you the optimal solution for your particular facility but we will arm you with the questions, why they matter and what you should ask for. The rest is up to you.
Contact:
Jim Koppenhaver, President, Pellucid Corp.
mailto:jimk@pellucidcorp.com
www.pellucid.corp
