Agency to launch dynamic new golf training product
Tampa, Florida (October 6, 2015) – DNA Sports Trainer has appointed Schifino Lee as their advertising agency of record to develop the branding and marketing materials for the launch of their new product, The Ring Swing Trainer. The product will be introduced in January at the 2016 PGA Merchandise Show in Orlando, FL.
The Ring Swing Trainer by DNA Sports Trainer is a revolutionary new training technology that allows golfers to feel every aspect of an ideal swing. The Ring Swing Trainer grooves golfers’ muscle memory, ensuring consistently ideal shots off the tee and from the fairway.
Schifino Lee’s first round of work will include a new website, demo video, trade show booth, print ad, online banner ads and various sales collateral.
“We’re excited to be involved in the launch of a product like the Ring Swing Trainer” co-founder of Schifino Lee, Ben Lee comments, “we love partnering with innovative companies that have the potential to completely change their industry.”
“We selected Schifino lee due to their branding and advertising expertise,” said Martin Lebouitz, COO of DNA Sports Trainer, “Being a new product, we were looking for an agency that could differentiate us and help convey the benefits of our game-changing technology.”
The Ring Swing Trainer is going to provide golfers of all skill levels with a dynamic and effective alternative to traditional golf swing training.
About Schifino Lee:
Schifino Lee is a national advertising and branding agency with a proven track record for building brands through integrated communications in digital, traditional, experiential and social media. Schifino Lee clients include Westshore Pizza, Tampa Bay Sports Commission, Tampa’s Lowry Park Zoo, Gerdau, M.E. Wilson and Vigo Importing/Alessi, For more information, visit www.SchifinoLee.com
About DNA Sports Trainer, LLC:
DNA Sports Trainer has developed patented technology that enables athletes to master the complex motions that their sports entail, including golf, tennis, baseball and hockey. Their first product, the Ring Swing Trainer, takes golfers through each step of an ideal swing. For more information, visit www.DNASportsTrainer.com.
Contact:
Scott Paul | Schifino Lee Martin Lebouitz | DNA Sports Trainer
813-258-5858 ext 238 813-731-0534
Scott@SchifinoLee.com Martin.Lebouitz@DNASportsTrainer.com



