News

Divots Sportswear: Enters into a strategic partnership with the Georgia State Golf Association to become the official apparel partner of the GSGA.

Antigua: Licensing agreement with PGA of America extended to include 2012 Ryder Cup and 2011-12 PGA Championships.

Quagmire: Debuts it Kids line, which features ColorFusion shirts, inside the merchandise tent at the Puerto Rico Open.

Quagmire Golf: Signs endorsement agreements with former Women’s British Open champ Karen Stupples, LPGA rookie Gerina Piller and veterans Stephanie Louden and Diana D’Alessio.

Etonic: Renews its partnership with Rally for the Cure, a breast cancer awareness program benefiting Susan G. Komen for the Cure. As an official partner for 2011, Etonic will provide golf and running footwear for Rally for the Cure golf and tennis events.

Etonic: Announces Eric Mueller as its golf sales representative to cover the Iowa PGA section.

The AHEAD website (www.aheadweb.com) was incorrectly identified in the Wednesday, March 9, issue of The Apparel Wire.

Iconic Sport: Reports on the response to its sun accessories and main apparel line at the PGA Merchandise Show in January. Also, Iconic Sport has relaunched its website.

Kentwool: Announces additional colors for its men’s and women’s performance socks.

USA Dawgs, Inc.: Introduced its new Dawgs Partners program at the recent Nevada Athletic Directors Association Conference, held Feb. 23-25.

Pukka Headwear: Announces the release of its new Performance-Tech Collection, which features 22 pre-designed looks that capture Pukka’s ability to combine colors, free contrasting options and performance-driven design components with multiple fabric combinations.

Bermuda Sands Apparel Co.: Appoints Pure Sports Marketing as its new sales representative for the Georgia and Alabama region.

Abacus: Spring collection will feature the Bollina printed wind jacket for the 2011 season.

Abacus: Signs Nicole Hage, a player on the LPGA and Futures tours, to an endorsement agreement for 2011.

USA Dawgs, Inc.: Introduced its new Dawgs Partners program at the recent Nevada Athletic Directors Association Conference, held Feb. 23-25.

Hollas: Adds merino wool to its fall outerwear line. New styles will include the Central Park v-neck and Empire ¼-zip pullover. Color combinations will include Vapor/Lime, Black/Ebony, Ebony/Vapor and Lime/Ebony.

Tifosi Optics: Introduces the Slope, a new sport fashion model for 2011.

Imperial Headwear: Joins John Daly, through his association with Provident Merchandise Sourcing, to announce the creation of the Blue Collar Golf apparel line.

Nike Golf: Celebrates the 20th anniversary of the NikeFIT System of material technologies.

Abacus: Features the Abacus Lily, a classic capri and skort, in its Spring 2011 collection.